Hi, I’m Berni—A strategic designer, entrepreneur, and systems thinker.
About me
I’m Berni, a Chilean-born designer and entrepreneur based in New York. With 7+ years of experience in UX, service design, and business strategy, I’m known for my motivation, boundless energy, and ability to multitask. I thrive on transforming complex challenges into user-centric solutions that align with business goals. Whether leading teams or executing end-to-end projects, I bring creativity, leadership, and problem-solving together to deliver impactful results.
Outside of design, I’m passionate about traveling, yoga and training, reading historical novels, and experimenting in the kitchen. I’m always up for a new challenge, experiencing the outdoors, and continually learning something new.
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Service & Experience Design
At the heart of my work is a user-centered approach, deeply ingrained in how I design and solve problems. I immerse myself in understanding users' needs, goals, and aspirations, transforming complex systems into intuitive, delightful experiences. From research to prototyping and testing, I ensure alignment with both user and business objectives.
Entrepreneurship & Strategic Execution
Driven by curiosity about human behavior and systems, I’m passionate about uncovering pain points and transforming challenges into meaningful solutions. I thrive in collaborative environments where diverse perspectives tackle complex problems, using teamwork and innovation to create lasting impact.
Explore my work
From launching OjaLáb to designing interfaces, my portfolio showcases a diverse range of intentional design
OjaLáb
EuSocial
Falabella
UX research & design
2018 - 2020
UX research & design
2022
Co-Founder
2024
"Look deep into nature, and then you will understand everything better" - Einstein